blogging Tag

The modern consumer wants to get to know you before they commit to your brand, making blogs important places for you to woo them with your content. And where best to look for inspiration and to stay up to date with trends than other content marketing blogs? Showing just how much the content you write online says about your brand, a study by Dragon Search cited 61% of consumers’ purchasing decisions as being influenced by custom content. Even a seasoned content marketer may be surprised by what they don’t know in today’s incredible online marketplace. We suggest following a few key blogs that cover everything you need to know: WooContent WooContent is for the wordsmith in you, with a specific focus on how to write compelling content. Covering all aspects of content writing and content marketing, it’s particularly good for copywriters or those looking for tips on how to write their own content. The blog covers...

Over 2 million blog posts are published every day, vying for the attention of readers in the hopes of converting words into leads, sales, advertising clicks, etc. If you're reading this, it's likely you've entered the blogging world to gain visibility in front of your target audience and build a content hub. But with readers inundated with such excessive amounts of information, it's hard to stand out and engage with them. If you're seeing a high bounce rate (explained by Hubspot in this concise, 100-word post), no social shares and low readership, it may be time to re-examine your writing. Below are 7 common blogging mistakes that may be scaring your readers away. 1. Your title doesn't match your post A major blogging faux pas, this is just downright annoying. If you had landed on this page and it was actually about seven blogs with spelling mistakes, you'd most likely leave. It wouldn't be the advice...