Pricing

Starter

(10 stats & features)

custom, on-brand design
includes graphics/icons
branded as required
editable design files supplied
up to 3 revisions
Only
£175

Infographic + Research & Ideation

£225

Premium

(20 stats & features)

custom, on-brand design
includes graphics/icons
branded as required
editable design files supplied
unlimited revisions
Only
£295

Infographic + Research & Ideation

£395

Platinum

(30 stats & features)

custom, on-brand design
includes graphics/icons
branded as required
editable design files supplied
unlimited revisions
Only
£375

Infographic + Research & Ideation

£495
Bundle with outreach and build high-quality backlinks

How infographics can benefit your business

1.

Visually appealing - According to psychologist Jerome Bruner, people remember 10% of what they hear, 20% of what they read, but 80% of what they see. A good infographic will create a lasting impression with your customers and clients.

2.

Easy to understand - Infographics are a great way to display complicated subjects in an easy-to-understand way. In a sea of images and text, infographics can be much easier to understand than other forms of content, allowing you to capture attention and explain your message clearly.

3.

Shareable - Great infographics are easy to share and are shared widely. They’re great for spreading the word about your business and driving traffic to your website. In addition, image-based posts get up to 600 times more engagement than text-based messages on social platforms.

4.

Quick and Persuasive - Reports can take a long time to read but an infographic can be viewed and understood within a few seconds – busy people don’t have a lot of time. What's more, studies have shown that web users find infographics more trustworthy than written content, making them more persuasive, too.

5.

Great for brand awareness - Keep your infographics consistent with your branding and it will help improve awareness. They'll also build up your reputation as an expert in your field, which is valuable to gaining trust from your customers.
How We Work
Brief
We look at your brief and understand the key goals for your campaign ensuring that it's on-message and will raise brand awareness.

Research & Ideation
We take the time to find compellin stats that will shape the narrative and make people notice your infographic.

Design Sketch
We design a basic sketch of the infographic, to give you an idea of the style and tone. We'll listen to your feedback and amend as necessary.

Initial Mock Design
The next version will be more detailed, giving you an outline of how the finished infographic will look. Again, we'll make any necessary amendments.
Final Draft
The final version of your infographic will be full designed and styled to your likin. Once ready, we'll send it to you in your choice of format.

Experience

FAQs

What are infographics?

An infographic is a way of displaying information in a visual format, using images, icons and graphics. They’re the ideal way to explain a complicated issue, because they break down the subject into bite-sized chunks that the reader will understand.

How much do they cost?

Our prices start at £185, and that includes a custom design with up to 10 stats/features, and up to 3 revisions.

What brief do I need to provide?

The key thing we need to know is the number-one aim of the infographic. The details can be added later, but understanding your main goal is the key to designing a memorable infographic.

Do you do the research?

Yes, we do. Once we have the brief, we will find the key stats and information that will best reflect the infographic you want to publish.

Can you source images?

Yes, we can source images for your infographic, but any you can supply will make your infographic even better, as they’ll be more personal to you and your brand.

More FAQs...

Do you do illustrations?

Yes, illustrations can be a part of your infographic. We’ll work with you on the overall look and feel to ensure the design hits the spot.

How many revisions can we have?

Depending on the package you choose, you can either have up to 3, or unlimited revisions. Either way, we’ll make sure you receive an infographic you’re happy with.

How long does it take to deliver?

We aim to send you your finished infographic within 5 days.

Can I make any amends myself?

Once we send you your infographic, you are free to amend it as you wish.

What if I don’t like what you have produced?

We’re super-confident that you will! That’s why we produce sketches and mock-up designs as part of the process, so you can see how the infographic is progressing and make suggestions along the way.

Why Infographics Still Have A Part To Play In Your Content Strategy

Some people believe that infographics have had their day. It’s true that five to 10 years ago, they were everywhere, and were a regular fixture of high-profile websites and magazines. But when done well, a top-quality infographic is still the perfect way to present complicated concepts in an easy-to-understand way.

Infographics tell a story, they’re highly shareable and they help engage people with your brand. Here are some key reasons why infographics should be part of your content strategy.

Infographics are linkable

This is one of the greatest strengths of an infographic – they’re incredibly linkable. Often, writers don’t want to embed a complicated graphic on their site, so instead, they’ll take a screengrab and simply link to it. That way, the reader gets to see how it looks, and they have the option to click through to find out more. Everyone’s a winner.

Holiday Infographic

Infographics are shareable

If you see something you like online, you’ll want to share it. And good infographics resonate with people, persuading them to share them with friends and colleagues. In a former role, I used to be responsible for overseeing infographics, and we always made sure we chopped them up into solo cards to share over our social media channels. They were always well received, and we made sure that infographics were a regular part of our content strategy.

Infographics are easy to understand

A picture is worth a thousand words, and the beauty of infographics is that they explain in a relatively short, simple way what would take considerably longer to do with words. Infographics are great at breaking down fiddly concepts and giving people a clear idea of the subject under discussion. Not only that, but with people spending less than 15 seconds looking at a website, infographics are the smart choice.

Infographics tell a story

You can design the prettiest infographic in the world, but it still needs to tell a story. This should be why you’re using an infographic in the first place, so never forget the powerful way that they can educate your audience. You might want to:

  • discuss the history of a brand
  • compare sales of a sector across multiple countries, or
  • explain the manufacturing process behind a commodity

Infographics let you do this, and turn a story into something compelling for your audience.

Horror Infographic

People prefer images to text

We’re a copywriting agency, and we hate to say it, but it’s true: people prefer looking at images than text. If you hear a fact or piece of information, you have a 10% chance of remembering three days later. But if there’s a picture accompanying it, that figure rises to 65%. This stat alone should be enough to convince you of the power of the infographic. But graphics and imagery should always form part of your content marketing in any case. No one wants to be presented with wave after wave of text. Infographics provide the necessary balance for your brand.

Infographics can increase sales 

A big claim, but it’s true – use an infographic in the right way, and your sales will increase. Let’s say you’re a travel brand selling ski holidays. Customers want to make an informed choice between resorts. So, you produce an infographic giving them an at-a-glance view on monthly snowfall figures, ski-piste quality, nightlife, and transfer times. That saves them from clicking on endless pages trying to make a comparison. You’ve done the hard work for them, and that could well turn into more sales for you.

Infographics give you and your brand credibility

If you start creating info-packed infographics that are liked and shared, you’re well on your way to be regarded as an expert in your field. Such content encourages trust and loyalty among customers, and is priceless in competitive industries. 

These magnificent seven reasons have hopefully convinced you why you should make infographics part of your content strategy. Done well, they’re a fantastic piece of content marketing, and they will make a significant impact in attracting new people to your brand. 

If you’ve decided that your brand will benefit from an infographic or two, then get in touch with us today.

£500 Minimum Order Value
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