The food industry is all about satisfying the appetites of customers and meeting their needs. Here at Woo we do just that – as a food copywriting agency we serve up great content that helps you stand out as a trusted source in the industry.
Woo stands out for all the right reasons. All our copywriters have experience in the food industry, so they understand the big issues, as well knowing their bolognese from their bouillabaisse.
They know that content, whether it’s for foodies or large companies, needs to be engaging and appetising. Our food copywriters cut through and chop out the jargon, ensuring that your content is freshly prepared and will leave your customers asking for more.
At Woo, we are experts at creating copy for all sectors of the food industry, including:
At Woo, we take time to understand your business, audience personas and commercial goals. This enables us to produce branded content that’s on tone while being focused on generating clicks, likes and shares.
So, whether you want to use our food copywriter services for SEO, product descriptions or guest posts, we understand how to deliver high-quality food copywriting tailored for people and search.
There are many benefits to investing in branded content in the food industry. The best content:
Woo uses a cloud-based platform to deliver content at speed and scale, on time and on budget. While every client is different, we have a tried-and-tested process for content production, where we plan, brief, create, edit and publish content direct to your CMS, all from one place. This approach streamlines delivery.
The typical process we apply when working with clients can be summarised into three phases:
Identifying and understanding customer profiles, defining content goals
Keyword research, trend analysis, competitor analysis, brainstorming
Content calendars, style and tone-of-voice guidelines, optimization