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Digital Marketing Copywriting

It's key for digital marketing copywriting to connect and resonate with your intended audience. Our team of experts will understand your business goals, values and customers, giving them the insight to engage with your audiences.

Copywriting Pricing

Industry experts

Get ahead of your competitors and get started with content marketing today. Working with an experienced digital marketing copywriting agency like WooContent will help you to accelerate your performance while giving you back the time to focus on your most important assets – your customers and clients.

It’s key for digital marketing copywriting to connect and resonate with your intended audience. Our team of experts will get under the skin of your company, business goals, values and customers, giving them the insight to engage with your audiences with the perfect tone and information.

The ever-changing digital landscape might feel daunting, but the WooContent team is always two steps ahead of the latest trends and updates. They will navigate the digital world on your behalf so that your content remains fresh, shareable and findable. We’ll work together to develop a smart digital marketing content strategy that aligns with your business goals and objectives, helping your business grow in an increasingly digital world.

At WooContent, we are experts at creating copy for all types of digital marketing sectors, including:

  • Content marketing
  • Conversion rate optimisation
  • Digital PR
  • Digital strategy
  • Email and nurture programs
  • Paid media and advertising
  • Retargeting
  • Search engine optimisation (SEO)
  • Social media marketing
  • Website design

Branded SEO-friendly content

At Woo, we take time to understand your business, audience personas and commercial goals. This enables us to produce branded content that’s on tone while being focused on generating clicks, likes and shares. So, whether you’re creating digital marketing copy for SEO, social media or paid channels, we understand how to deliver high-quality digital marketing copywriting tailored for people and search.

There are many benefits to investing in branded content in the digital marketing industry. The best content:

  • is informative and helpful, not invasive
  • conveys your values
  • is optimised for your target keywords
  • is engaging and shareable on social media
  • makes an emotional connection with readers
  • inspires them to take action.
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Our Approach

WooContent uses a cloud-based platform to deliver content at speed and scale, on time and on budget. While every client is different, we have a tried-and-tested process for content production, where we plan, brief, create, edit and publish content direct to your CMS, all from one place. This approach streamlines delivery.

The typical process we apply when working with clients can be summarised into three phases:

Identifying and understanding customer profiles, defining content goals
keyword research, trend analysis, competitor analysis, brainstorming
content calendars, style and tone-of-voice guidelines, optimisation

Meet the team

Here is our team of digital marketing copywriters. They all have years of experience of the digital marketing industry, having previous produced digital marketing content for the likes of NatWest, Citibank, Nutmeg and The Co-operative Bank.

Currently the features and online editor for a range of regional magazines, Lisamarie is a digital-marketing expert. Able to turn her hand to anything, she has extensive experience when it comes to creating different types of content to suit brand requirements.


Elizabeth has written for global corporates, household names and award-winning digital marketing agencies. When not working, she can be found lost in a book, enjoying exercise or finding inspiration for her next article.


Laura has more than five years’ experience as a creative copywriter and is also a French to English translator. Producing content for a variety of digital brands, she provides smart marketing content to businesses across the UK and France.


Types of digital marketing content we provide

No matter which type of digital marketing copywriting services you’re after, we’re here to help. We write landing pages, service page descriptions, white papers, blog posts, and press releases, to name but a few.

Some of the popular formats of content we can produce for you include:

Targeted landing pages

When you showcase your digital marketing knowledge and ability to potential clients, it’s crucial that your website paints a clear picture of your brand identity. We produce engaging copy that will directly set you apart from your competitors.

Blog posts

Unique and shareable blog content is invaluable to digital marketers, both in terms of SEO and for the purpose of building authority. We tailor content specifically to your audience, ensuring that the right people are tuned in and engaged.

Evergreen content

We produce industry-led evergreen content of the highest standard, the likes of which will help you and your brand to become a leading authority within the digital marketing sector.


E-Books are a great way to initiate discussion with potential clients. They also go far in establishing your own role as a thought leader. Our E-Books are highly responsive and optimised for mobile, so they can be easily accessed on the move.

Press releases

Our award-winning releases boast both national and international coverage, proving that we have the skills needed to get your voice heard. No matter the size and scope of your business, a well-written press release can go far in getting you noticed.

Video content

Video marketing is one of the most versatile and profitable digital marketing assets. So whether it’s a product video for your landing pages, a showreel of your best work, or even a “meet the team” feature, our expert writers will guide you through the whole process- from conception right through to delivery.

Guest content

Securing guest posts on high authority web pages is an effective strategy for increasing your sites visibility and domain authority. We have experience in writing content for a diverse range of websites and publications.

Whitepapers and resources

As experts in digital marketing, we have the know-how to create compelling whitepaper resources that encourage click-throughs and establish your marketing business as an industry leader.


Here are some of the brands we’ve had the pleasure of creating content for…

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  • ‘What’s most impressive about WooContent is their understanding of how web content can positively impact SEO performance’

    James Stewardson
    SEO Account Director, PHD

  • ‘WooContent grasped the style and tone we were looking for instantly and delivered great-quality content on time, every time’

    Vanessa Lenssen
    CEO, GoLearnTo

  • ‘I found WooContent to be very diligent and dependable; they even delivered the output before the deadline. I highly recommend them.’

    Roberto Lattanzio
    Head of SEO, Gamepix

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