92% of B2B marketers consider content marketing a core growth strategy. A B2B copywriter can make you authoritative and trustworthy while maintaining a friendly tone, building respect in your industry and driving leads and sales.
Woo is a B2B copywriting agency that can help you to deliver B2B copywriting and content of real value to your prospects across their various user journeys, establishing you as a thought-leader and provider of choice as they move closer to conversion.
How we operate at Woo really sets us apart. We work hard to understand your business goals, clients and the nuances of your sector to ensure that we’re communicating with your audiences in a way that truly resonates with them whilst championing your brand. Our team of B2B copywriters and content strategists have fantastic experience delivering ROI-driven content marketing results, with a focus on aligning strategic thinking and planning with tangible results that benefit your bottom line. We work at pace and at scale to deliver B2B copywriting and content that delivers.
At Woo, we are experts at creating copy for all sectors of the B2B industry, including:
At Woo, we take time to understand your business, audience personas and commercial goals. This enables us to produce branded B2B content that’s on tone while being focused on generating clicks, likes and shares.
So, whether you’re creating B2B copy for blogs, service descriptions or guest posts, we understand how to deliver high-quality B2B copywriting tailored for people and search.
There are many benefits to investing in branded content in the agency industry. The best content:
Woo uses a cloud-based platform to deliver content at speed and scale, on time and on budget. While every client is different, we have a tried-and-tested process for content production, where we plan, brief, create, edit and publish content direct to your CMS, all from one place. This approach streamlines delivery.
The typical process we apply when working with clients can be summarised into three phases:
Identifying and understanding customer profiles, defining content goals
Keyword research, trend analysis, competitor analysis, brainstorming
Content calendars, style and tone-of-voice guidelines, optimization