Professional B2B Copywriting Services

92% of B2B marketers consider content marketing a core growth strategy. A B2B copywriter can make you authoritative and trustworthy while maintaining a friendly tone, building respect in your industry and driving leads and sales.

B2B copy experts

Woo is a B2B copywriting agency that can help you to deliver B2B copywriting and content of real value to your prospects across their various user journeys, establishing you as a thought-leader and provider of choice as they move closer to conversion.

How we operate at Woo really sets us apart. We work hard to understand your business goals, clients and the nuances of your sector to ensure that we’re communicating with your audiences in a way that truly resonates with them whilst championing your brand. Our team of B2B copywriters and content strategists have fantastic experience delivering ROI-driven content marketing results, with a focus on aligning strategic thinking and planning with tangible results that benefit your bottom line. We work at pace and at scale to deliver B2B copywriting and content that delivers.

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Branded SEO-friendly B2B content

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At Woo, we take time to understand your business, audience personas and commercial goals. This enables us to produce branded B2B content that’s on tone while being focused on generating clicks, likes and shares.

So, whether you’re creating B2B copy for blogs, service descriptions or guest posts, we understand how to deliver high-quality B2B copywriting tailored for people and search.

There are many benefits to investing in branded content in the agency industry. The best content:

  • is informative and helpful, not invasive
  • conveys your values
  • is optimised for your target keywords
  • is engaging and shareable on social media
  • makes an emotional connection with readers
  • inspires them to take action.

We have helped 100s of clients scale content, improve rankings & increase sales.

Testimonials and 5 Star Reviews

Testimonials and 5 Star Reviews
Assad Khan
MD, Elliot Recruitment
"As a recruitment business, it's not easy to source good content from people who understand your industry. These guys understand recruitment and our sector, and they deliver high-quality content on time. Reasonably priced too. Thank you and will definitely be using them again."
Ian Crawford
Brand Manager, Holiday Hypermarket
"Woo has consistently impressed me with their commitment and dedication to achieving the best possible results for our brand. They understand that return on investment relates to figures on the bottom line, and not some transient social media metric."
James Rusell
MD Flat Frog
"Woo create SEO-friendly content that my clients love. They are great strategists and always help me shape campaigns that deliver great results."
Dipesh Pattni
Director, Flat Frog
"Really pleased with the quality of copywriting and guest posts Woo delivers. Affordable, on time, with fantastic results."
Monty Jivraj
Gannons Solicitors
"Woo is an amazing copywriting & content marketing agency. Their prices are reasonable. In addition their professional services are exceptionally good and I will most definitely use them again and you should do the same."
Michael Ryan
MD Mr SEO
"Woo has helped me across a few areas including content, links & helping us build a content marketing strategy for our business. The work has been of a high standard and has made a direct impact on our site & the quality of leads we receive. I will be using them again for sure!"

Winning Results

Generation

Generation Home

Producing new sales and marketing collateral for Generation Home

Holiday

Holiday Hypermarket

Implementing a content-led SEO strategy for Holiday Hypermarket

Investorie

Investwise

Creating company investment insights for a new investor app, Investwise

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Types of B2B content writing services

Blog posts

Raise awareness of your brand, make your audiences understand the value of your product or service, build trust and credibility and improve your SEO metrics with targeted content.

Landing pages

Your page gets one chance for a perfect first impression. We write concise copy with strong calls to action that generate leads and sales.

Guest posts

We build successful link-building strategies using authority-driven B2B content writing services. We create guest content with keywords, links and other elements designed to optimise your search engine ranking.

Product pages

Product descriptions provide the information shoppers need to complete a purchase. Our B2B copywriting services provides clean, sharp copy to boost conversions.

Category pages

SEO-friendly content on your category pages makes it easier for shoppers to find your store, identify desirable products and complete a purchase.

Guides

Our B2B writing services for user and buying guides assist your customers in understanding the benefits of your products, how to use them and make informed purchase decisions.

Tips, tricks and hacks

Almost everybody uses the internet and Google for answers. With SEO-optimised B2B copywriting, your website is positioned as an authority in your industry.

White papers

White papers are a popular way for B2B marketing companies to establish themselves as experts in their fields.

Case studies

With so many other products vying for buyers' attention, case studies give your product a significant edge over competitors for better conversions.

Sales brochures

We are a B2B copywriting agency specialising in content that sells by using stories to engage and convince people to take action. This is the Woo mantra and mission on client projects.

Email sequences

We use clear messaging and concise wording for your email marketing campaigns to boost response rates from your subscriber lists.

How Our B2B Copywriting Agency Engages Your Readers

At Woo, our B2B content writing services involve four steps. Our tried-and-tested approach to content production is not a one-size-fits-all service but is instead different for each client.
We manage our clients' content writing needs through a single platform. Our streamlined strategy ensures you consistently receive high-quality content on time.

Plan

We plan to give our B2B copywriters all the information they need to create outstanding copy. A B2B content plan includes a calendar, detailed briefs (including keyword research and page structures) and an editorial style guide.

01
Research

Our B2B copywriters conduct research and find sources needed to create in-depth content. We ensure references are current and accurate, improving the copy's quality.

02
Write

Our experienced copywriters write content following our B2B writing services style guide and best practices set by the client. This ensures that the content is consistent with your brand identity while targeting people and search engines.

03
Review

Our Senior Editors have worked for leading newspapers and magazines. They are used to producing consistent, authority-driven content. Our B2B copywriting agency pays careful attention to your guidelines, rewriting until it is the best possible content for your audience.

04

Why Our Clients Choose WOO

Transparent pricing

We are a B2B copywriting agency that prides itself on straightforward and transparent billing with no hidden charges.

Only premium B2B copywriters

We offer only the highest quality B2B content writing services for our clients.

Quick turnaround

We can deliver your content within 5-7 days for any urgent tasks.

High-quality writing talent

Our careful vetting process enables us to hire only the most skilled B2B copywriters.

Streamlined project management

We pair experienced industry experts with clients to write briefs.

Senior editors on every project

Our editorial staff make sure that your content is on-brand and SEO-optimised.

No plagiarism

We have the best plagiarism checker tool to check all our writing work.

Two rounds of revisions

Our team ensures your copy meets the highest standards with up to two revisions before we sign it off.

Dedicated B2B content writing service account managers

We are a B2B content writing agency that strives to offer a highly responsive service and deliver to your satisfaction.

Cloud-based platform

Our content production system lets us write content quickly and in large batch volumes.

SEO content experts

We have a team of B2B content writing optimisation experts able to enhance your content for the best Google results.

Cost-effective

You gain savings in overhead costs by working with a fully virtual agency.

Go to our FAQ page to find answers to the
most common questions we get asked.