The past decade has seen an enormous shift in the travel sector. High street agencies have shut down in droves, and have been replaced with a web-based model that allows suppliers to communicate directly with consumers.
For those working in this fast-growing industry the opportunities are vast – provided you can meet the demands of an increasingly engaged and informed audience.
Our award-winning team have produced everything from content hubs to interactive quizzes for a whole host of travel brands. The copywriting team have experience working for luxury tour operators like ClubMed and Trailfinders, as well as discount deal sites including Holiday Hypermarket and LateDeals.co.uk. Our travel writers produce copy that demands the attention of holidaymakers and globe-trotters of every kind.
Your content will be…
• written by industry experts who understand your language
• optimised for people and search (including mobile first and user intent)
• delivered at speed and scale
• multi-lingual if required
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Types of content
Some of the popular formats of content that we can produce for you include:
We produce SEO-optimised landing pages for destinations, accommodation, tour operators and more, packed with relevant and useful information.
Descriptions of products and services
Travel writing isn’t about objectively listing the benefits and advantages of your offering. It’s about selling an experience, and our product and service descriptions bring your brand’s offerings to life.
While much of the travel industry is an ever-changing tide, we can produce evergreen reference content that holidaymakers will come back to for guidance during their future planning processes.
Destination blog posts
Written with SEO and social media in mind, our blog posts range from the fun to the factual and the interactive to the informative, all with the aim of entertaining your audience and making them want to book their next adventure.
Our travel campaigns are carefully crafted to ensure that your story has everything it needs to be heard. Our past campaigns have won awards and succesfully commanded the attention of the national and international press.
Targeted email campaigns
Our creative campaigns cut through the inbox clutter and get your brand proposition heard. So whether it’s a latest travel package, user-generated content or simply a link to your latest blog article, we will create striking subject lines and email content that demands attention.
Interactive brochure content
We have the expertise and resource to create interactive brochures to inspire and engage would-be holiday makers. Not only are they completely crawlable by search engines, but they also provide users with a unique interactive travel shopping experience.
See an example of our travel copywriting