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Technology Copywriting.

Keep your copy informative, clear and concise to optimise engagement and response...

Content drives performance.

The world of technology can be complex, making effective communication challenging. By using a technical content agency, you can become an expert in your field by supplying simplified information of value.

With 96% of potential buyers or service users looking for more information from industry thought leaders before making a decision, making your offer understandable to your audience is vital. In technology, it’s now more important than ever to succinctly explain the product or service you provide. By publishing innovative content with substance you will build trust and loyalty, and position yourself as a market leader.

Our approach.

At WooContent, we apply methods that let us align content production closely with your core tech marketing objectives, which could encompass channels such as SEO, social media and email, and paid channels such as native advertising and PPC.

Research – identifying and understanding buyer personas, defining content goals

Ideation – keyword research, trend analysis, competitor analysis, brainstorming

Creation – content calendars, style and tone-of-voice guidelines, optimisation

Our experts.

Whether you’re an app developer, a wind turbine researcher, a smart logistics solutions platform or an international business with a full suite of technologies, our copywriting service can give your business profile an upgrade.

Experienced in working with both B2B and B2C technology companies, our writers are skilled at tailoring content to specific audiences. We have produced anything from first-rate articles, blogs and website copy to white papers, product releases and patch notes. We also keep up with the latest tech trends and competitors, from the bustling smartphone sector and consumer electronics to the software frameworks of logistics giants and Industry 4.0.

The Woo factor.

Your content will be…

Written by industry experts who understand your language

Optimised for people and search

Delivered at speed and scale

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Types of content.

Some of the popular formats of content that we can produce include:

Experience.

Here are just a few of the brands that we have had the pleasure of creating content for over the years…

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