We’re proud of our uncompromising recruitment process which has helped us to build a copywriting agency full of sector experts whose copywriting skills are second to none.
Each writer has had extensive experience working either in-house or for an agency in their specialist industry, and this experience and knowledge shines through in our copywriting services.
Our clients can feel reassured that our copywriters know their industries inside and out, and are passionate about conveying their expertise through every piece of work that they do.
At Woo, we are experts in creating copy for all sectors of the agency industry, including:
At Woo, we take time to understand your business, audience personas and commercial goals. This enables us to produce branded agency copywriting that’s on tone while being focused on generating clicks, likes and shares.
There are many benefits to investing in branded content in the agency industry. The best content:
Woo uses a cloud-based platform to deliver content at speed and scale, on time and on budget. While every client is different, we have a tried-and-tested process for content production, where we plan, brief, create, edit and publish content direct to your CMS, all from one place. This approach streamlines delivery.
The typical process we apply when working with clients can be summarised into three phases:
Identifying and understanding customer profiles, defining content goals
Keyword research, trend analysis, competitor analysis, brainstorming
Content calendars, style and tone-of-voice guidelines, optimization